What a Customer Interpreter® does, and why it’s the key to a successful business. Including
- 4 techniques for a Customer Interpreter
- 3 applications for your business
If you run a business in your own country, you probably believe you speak the same language as your customer.
But do your customers think you speak the same language as them?
Overcoming the communications gap makes obvious business sense. More and more customers have choices and they choose suppliers and products that they can identify with. None of us like to feel misled, or patronised or misunderstood. So if they can relate better to your business, they’re more likely to buy from you.
To read this paper download the pdf here What a Customer Interpreter does